This is a real estate company established for the Florida Residents out there that think 6% or 7% is just too much to pay anyone to sell their home and demand to pay LESS. We hear you! Since 2018, DRF has provided Florida home sellers with the highest level of full- service representation at a much lower cost. We saved our clients between $4,000 to $10,000 each in commission fees on all transactions we complete. The DRF listing fee is only 1.5%. Additionally, the Buyer’s Agent receives 2.5%, so the maximum total commission paid by the Seller listing their home with DRF is never more than 4% for cash or conventional financing transactions. Unlike most Florida Real Estate Brokerages that charge the Seller the full 6% if they find the Buyer also, DRF will charge an even further reduced fee of only 3% when we find a Buyer for your listing with us and no other agent or broker is involved. This happens often and is the reason our average commission charged each year on the sales we complete is far less than 4%. We also do not charge those other transaction fees often listed as MLS Fees or Technology Fees on the closing statement. These charges are nothing but fluff! We review your closing statements carefully to make sure our clients are only paying what they should. If you list your home for sale with DRF, you will leave the closing with more money.

What really matters and makes us different from most other real estate brokerages in addition to charging less for our services than the vast majority of them do? It’s our ever-expanding MLS global marketing strategies, our professional photos, our 7am to 7pm caller response team operating 7 days each week, our 3D Film Tours & Floor Plans, and our association and membership with major online marketing firms such as Zillow, Realtor.com, and our Premier Agent Status with marketing sites such as Homes.com and many others. Great marketing is the key to selling your home and dropping your listing on the local MLS with some average grade photos is not enough these days.

JR Martin is the Owner and Broker for Discount Realty Florida LLC. He actively participates in the daily operation of the company and oversees all transactions. After college, JR obtained his salesperson license in 1985 and worked with Coldwell Banker. In 1995, he became a licensed broker and has lived and practiced in Florida since 2000. With more than 40 years in real estate and more than 5,000 transactions completed, you are in good hands when hiring DRF to list your home for sale. JR is also a licensed general contractor and can understand and process home inspection issues better than the majority of active agents out there. Many times these home inspection and deferred maintenance issues can be resolved prior to the buyer inspection saving the seller valuable money and time. This is much more important than people think these days.

 

Pine Ridge

Citrus Hills

Terra Vista

Sugarmill Woods